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Behavioural Segmentation – The CBSO

January 25, 2022 Robin Cantrill-Fenwick Segmentation & CRM No comments yet

Baker Richards CBSO Birmingham Symphony Orchestra Behavioural Segmentation

Is it possible to double the response rate you get from your direct marketing and save money at the same time? An effective approach to segmentation does just that.

Segmentation Engine – Royal Shakespeare Company

January 25, 2022 Robin Cantrill-Fenwick Segmentation & CRM Comments Off

The Royal Shakespeare Company (RSC) is an early adopter of the Segmentation Engine, one of a number of organisations helping us to define our future vision for this product as they use it.

Realising Potential – Birmingham Hippodrome

January 25, 2022 Robin Cantrill-Fenwick Admissions Pricing, Memberships, Subscriptions & Donations, Segmentation & CRM Comments Off

Supporting an integrated approach to earned income, we have worked for over ten years with the UK’s most popular single auditorium theatre.

Selling Spare Inventory – London Symphony Orchestra

April 27, 2018 Robin Cantrill-Fenwick Admissions Pricing, Segmentation & CRM Comments Off

LSO London Symphony Orchestra Simon Rattle

You’ve run a successful marketing campaign and sold lots of tickets but have you ever asked yourself whether they would have sold anyway?

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Behavioural Segmentation – The CBSO

Segmentation Engine – Royal Shakespeare Company

Realising Potential – Birmingham Hippodrome

Selling Spare Inventory – London Symphony Orchestra

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