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Triple A: Joined-up income strategy
From pricing reviews to strategies covering all areas of earned income, Baker Richards analysis helps to unlock your earned income potential
Insights: thought leadership, case studies and commentary
Effective forecasting during and beyond the pandemic
Predicting what might happen in the future is difficult at the best of times but facing the beginning of the end of the Covid-19 pandemic,…
Touch to buy now: will cultural audiences pay for digital content?
Findings include Only 25% of frequent attenders had engaged with culture online before lockdown, rising to 59% by July. 82% of respondents would possibly or…
Secrets of segmentation for fundraising
Based on our analysis over the years, we’ve put together a simple segmentation model that anyone can adopt and use as an effective fundraising tool…
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Baker Richards is an employee-owned partnership, dedicated to the success of cultural organisations and visitor attractions.
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Primary research
Our consulting, research and analysis services adopt a rigorous data-driven approach, underpinning the creation of bespoke practical strategy, and our software products ensure you always have the insight you need at your fingertips.
