Robin Cantrill-Fenwick

Chief Executive

Robin Cantrill-Fenwick has specialised in using data and digital systems to transform organisations across numerous sectors for more than two decades.

Robin has held executive leadership positions in and provided strategic consulting to a range of performing arts organisations and visitor attractions in the areas of organisational strategy, marketing, audience development, visitor experience, and operations. He is a trustee of Newcastle’s Live Theatre.

At the Association for Cultural Enterprises, Robin founded the Cultural Enterprises Academy, an online learning environment for people leading and working in commercial and revenue-generating functions across the culture, heritage, visitor attractions and arts sectors in the UK and Europe with more than 5,000 enrolments in its first year.

Previously Robin led digital transformation for organisations including the National Trust, The Royal Society, and the University of Westminster. He was a digital campaigns strategist for a national political party and began his career as a journalist and commissioning editor.

Phone: +44 (0)7961 814527


Get in touch

The Baker Richards partnership is dedicated to the success of the cultural sector and visitor attractions. We’ve worked with more than 700 clients around the world to create income strategies, develop audiences and visitors, and improve marketing campaign results.

We’d like to hear from you. To get in touch with Robin, or any other member of the team:

Meet the team