Robin has specialised in using data and digital systems to help transform organisations across numerous sectors for more than two decades.
Robin has held executive leadership positions in and provided strategic consulting to a range of performing arts organisations and visitor attractions in the areas of organisational strategy, marketing, audience development, visitor experience, and operations. He is a trustee of Newcastle’s Live Theatre.
At the Association for Cultural Enterprises, Robin founded the Cultural Enterprises Academy, an online learning environment for people leading and working in commercial and revenue-generating functions across the culture, heritage, visitor attractions and arts sectors in the UK and Europe with more than 5,000 enrolments in its first year.
Previously Robin led digital transformation for organisations including the National Trust, The Royal Society, and the University of Westminster. He was a digital campaigns strategist for a national political party and began his career as a journalist and commissioning editor.