Every theatre wants to raise revenue without losing audiences. The solution? Pricing that feels fair, flexible, and grounded in real […]
Every theatre wants to raise revenue without losing audiences. The solution? Pricing that feels fair, flexible, and grounded in real […]
Access to arts and cultural venues remains a challenge for many, especially those on low incomes. While cultural organizations often aim to be inclusive, ticket prices may deter price-sensitive segments of the population – but is that the biggest issue?
Resources for attendees of the ASVA Cultural Connections Conference 2023
Resources for attendees of the ASVA Cultural Connections Conference 2023
Now more than ever it’s important to focus on the things that really matter, to free ourselves of distractions and to identify earned income opportunities, says Robin Cantrill-Fenwick.
In February 2024, Baker Richards undertook market research with 230 adults in the UK who are in receipt of income-related […]
Baker Richards CEO Robin Cantrill-Fenwick examines the advantages and disadvantages of dynamic pricing, from revenue to regulations.
Resources for attendees of the ASVA Cultural Connections Conference 2023
Client organisations considering new pricing approaches often ask for a simple, very high-level explainer on the differences between static, dynamic […]
With many conflicting demands on theatre managers’ time, Robin Cantrill-Fenwick identifies three key trends to help keep theatres on track.
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