Debbie will be running a workshop on consumer psychology and pricing at the Spektrix conference on 26 September 2018
What do your prices say about you?
Using practical case studies and examples from arts organisations around the world, Debbie will discuss how applying the lessons from behavioural economics can help you sell more tickets, solicit bigger donations and make more money.
Debbie’s interactive session will explore questions including:
- What message do your prices communicate?
- How can consumer psychology be applied in everyday communications with customers?
The Spektrix Conference 2018 is themed around ‘Leading for Change’. To find out more, including how to book a place, visit the conference website.
Not attending but want to know more about consumer psychology?
Sell More with Subscriptions explores how we doubled the number of subscribers at Malmö Stadsteater in Sweden by understanding and applying the principles of consumer psychology.