AAA: maximising earned income

We’re delighted to be working with UK Theatre to deliver training for Creu Cymru Members in November 2019

AAA: the secret to maximising earned income

Drawing on Baker Richards’ work with arts organisations around the world, this one-day course will help performing arts venues understand how to maximise income from Admissions, Affiliation & Ancillary revenue streams.

We will explore the different business models of these streams and look at how they can work together to encourage up-selling and cross-selling and improve profitability.

This training will be led by Francesca and Isabella, who will be running the course at Wales Millennium Centre on 13 November and at Theatr Cymru on 14 November.


Would more earned income make a difference to your organisation?

Francesca and Isabella will also be running the AAA course for UK Theatre in London in March 2020. Look out for information about the course and how to book your place nearer the time.

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