Increasing Earned Income

Sharing insights at TPC 2020

Francesca and Robin are leading two sessions at this year’s Ticketing Professionals Conference in Birmingham on 26th and 27th March.

‘Small Changes, Big Impact’

Explore how you can increase your organisation’s income through small, targeted changes. Covering admissions pricing and membership, this session will include actionable insights and examples – including how The Roman Baths grew income and admissions.  Friday, 11.30am.

After Debbie’s award winning sessions in 2018 and 2019, Baker Richards is excited that TPC will be Robin’s first speaking engagement in his new role as CEO.

‘Tickets and Ice Creams – Integrated Strategy to Hit the Bottom Line’

How could a joined up strategy across your organisation increase your retained income? Robin and Francesca will explore the inter-relationship between Admissions, Affiliation and Ancillary income streams through practical case studies and insights from across the cultural sector. Friday, 1.30pm.

For more information and to book your place, please see the conference website.

Interested but can’t make the conference?

You can read more about maximising revenue on our insights page:

  • The AAA of income explores how taking a siloed approach can lead to missed opportunities for improving the bottom line.
  • What the Romans did for us on how The Roman Baths’ pricing strategy increased income and spread demand.