Modelling

A simple repertoire scoring system is far more effective than a crystal ball for predicting the popularity of a programme, setting budgets and segmenting an audience.

Supporting an integrated approach to earned income, we have worked for over ten years with the UK’s most popular single auditorium theatre.

The Pricing Playbook is a decision-making guide that helps you implement marketing and pricing actions on a weekly basis in response to demand.

Predicting what’s going to happen in the future is difficult but forecasting is an essential component of planning. We built a crystal ball for the Royal Academy of Arts.