Based on our analysis over the years, we’ve put together a simple segmentation model that anyone can adopt and use […]
Secrets of segmentation for fundraising
Blog
Planning for 2021: collecting and interpreting actionable insights
The Melbourne Symphony Orchestra used advanced conjoint analysis to inform their 2021 planning
The UK’s six-month VAT reduction: pass it on?
The UK government have announced cut to the VAT rate, we take a look at when and whether to pass this saving on to consumers.
The many roads to recovery
As we emerge from the chaos of the pandemic let’s focus on where we want to go, but remember there’s […]
Socially distanced seating
Socially distanced seating is a subject of much debate in the performing arts industry. Many find the effect on income […]
Suggestions for optimising socially-distanced seating
Socially distanced seating is a subject of much debate in the performing arts industry. Many find the effect on income […]
Coronavirus: Reboot, Re-engage, Re-open
Note, this was filmed and released in April 2020
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Maintaining focus in the eye of the storm
Once the initial storm of Covid-19 closures and lockdown subsides, rapid and focused medium-term planning will be essential for the […]
Tips for ticketed attractions: placing CRM at the heart of your reboot
In the midst of the Covid-19 pandemic, there’s a lot of uncertainty about the future. One thing it’s fairly safe […]
Establishing an effective Coronavirus response
Affiliation can be an essential tool in overcoming the threat from COVID-19