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Posted by: bakerrichards
Debbie Richards will host an advanced level discussion for senior managers and directors at the Arts Marketing Association conference in July.
Category:
Posted by: bakerrichards
RMA 2.0 is rolling out across arts organisations in North America and beyond, helping Tessitura users increase their ticket income.
 

 

A team that was so deep into the details, yet came up with creative, intelligent, broad-ranging recommendations.”

 

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Philadelphia Orchestra

“We have never worked with a team that was so deep into the details, yet came up with creative, intelligent, broad-ranging recommendations. Their income models helped us enormously as we considered our pricing strategy for the upcoming season.”

- Ed Cambron, Vice President, Marketing and Public Relations, Philadelphia Orchestra

About The Project

Working with sister company The Pricing Institute, Baker Richards delivered a customised pricing review and income models for the Philadelphia Orchestra.  Our customer behaviour analysis also identified a number of factors to assist with forecasting no-shows and lapsed subscription, so that remedial action could be taken.