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- Ed Cambron, Vice President, Marketing and Public Relations, Philadelphia Orchestra

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Resources

Boxing Clever: Getting the most out of the Box Office, Roger Tomlinson, Arts Council England, 1993

Stop Reinventing the Wheel: A Guide to Developing Audiences for Classical Music, Tim Baker, Association of British Orchestras, 2000

Thinkaboutpricing.com – Articles and case studies highlighting the latest thinking on pricing, revenue management, dynamic pricing and more...